Building a digital immune system for screen-smart families

Parenting in the digital age is tough. Our children are growing up in a world designed to keep them scrolling — targeted by algorithms that don’t always have their best interests at heart. At Backpack Studios we are dedicated to promoting digital wellbeing. But how do we turn that into everyday action? We combined scientific research with real insights from children and parents. Then we got to work — designing, coding, testing. The result is Backpack.

Backpack is an app you install on your child’s phone. It offers instant support — stepping in with gentle nudges, setting boundaries, and helping prevent digital overload. So you, as a parent, can focus on what truly matters: building strong, loving relationships.

Meet Emmo

Emmo is the star feature of Backpack. Emmo is here to protect children from the pull of addictive algorithms - the kind that fuel endless scrolling, gaming loops and low self-worth.

Conscious scrolling

Emmo will nudge right in the moment when children risk getting stuck on their phone!

Balanced gaming

Emmo will help children and parents with boundries for gaming- and how to keep them!


Healthy routines

Leaving the phone alone one hour before bedtime can be hard. Emmo is here to help!


Joining the Waitlist

Backpack is under development. By joining the waitlist, you’ll be the first to know when it launches. No strings attached.

You might even be invited to test an early version for free — a chance to do good not just for your own child, but for others to come.

How to join

Click the button and submit your email.

We will reach out

When ready you will hear from us.

You choose

You decide if you want to try Backpack.

Get in touch

We would love to hear from you! Regardless of if you are our future business or science partner, or a parent interested in knowing more. Send us a message and we will talk soon!
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